کتاب The Context of Business
کتاب The Context of Business
توضیحات بیشتر از زبان خود ناشر:
The aim of this book is to help facilitate the following learning goals for students:
To examine the context within which all businesses operate. Specifically, we consider the internal context and the external context of business and the range of unique challenges and opportunities each possesses.
To obtain a deeper understanding of the nature of the Canadian business environment. What differentiates Canada from other business environments? What are the major strengths and weaknesses of Canada as a place to do business? What does the future hold for Canadian business?
To encourage critical thinking regarding the nature of business and its environment. This text presents a range of ideas, perspectives, and conceptual frameworks for identifying and analyzing key issues in the business environment. Using these tools can assist in a fuller understanding of business issues.
To gain exposure to major voices and leading thinkers in the field of business and organizational studies. This book draws upon many ideas from a wide range of business scholars, experts, and practitioners.
